Content Writing Services
words which can tell your story…
Everything has a narrative and we understand the world through the many stories it has to tell. Discursive practices deliver meaning to us each and every day; from headlines to novels words light the way. The digital age defines search functionality through original online content which accurately reflects the nominated keywords employed by the searcher. Our words have never been more important to the way in which we go about our business.
Midas Word for online content – articles; copy-writing services; published essays; magazine style; book reviews; ideas, original thinking; history; love; health; food; sex; philosophy. At Midas Word, discover the truth.
Trillions of Websites & Nothing Much to Read
Timid sterile writing adorns so many websites worldwide. What else would eventuate when much of the online content is written by writers in the Third World, who have English as a Second Language (ESL). Reading copy online is often like reading a list of ingredients printed on the back of some supermarket item; deeply uninspiring. Businesses put their money and trust in SEO firms, who pay as little as possible to their digital copy writers in developing countries. The customers of these businesses have to stumble through stilted prose, as they attempt to decipher the actual message contained within these web pages and posts. The intelligent reader is immediately put off by the disjointed text, poor grammar and semantic misunderstandings. Online content is important, beyond its SEO facility, it represents your company or business. I liken it to conversation at a dinner party, where you want stimulating repartee, not the company of the monotone bore or the constipated mute. Of course, it doesn’t have to be this way; there are writers who can light up your digital presence. Don’t make the mistake of undervaluing your online content.
Midas Word copywriting services for online content; editing; digital marketing; blogging; text boxes; articles; essays; published articles; books and unique content. At Midas Word we provide professional content and copywriting services for today’s online world. Fast and fluid; intelligent copy for a variety of industries across the digital marketing spectrum. Specialising in WordPress; social media and digital publishing platforms.
Midas Word will research your specific industry requirements to create unique and informed content for your website, blog or enewsletter. Long or short copy for articles, ads and all your other digital marketing requirements. Midas Word has published articles in the national print media and online for clients around the globe. At Midas Word we can create and manage exciting online content to drive traffic to your business and attract the attention of your market.
Much of our content writing services work is obviously confidential, between client and writer – for generic examples of online copy please contact us with your enquiry.
Good copy reflects a knowledge of your topic or industry. Telling the truth always wins the hearts of your readers. Informing is one thing but inspiring is something more. Think about how many words and images the average adult is exposed to on any given day? Make your content more than just run of the mill. Midas Word.
Robert and Sudha Hamilton’s books are also available through Amazon kindle editions
Golfer – The Hands of Time
This story was inspired by a true incident told to me about a relative. A great uncle who had been a local golf professional, now retired and suffering from Alzheimer’s Disease, was regularly picked up by police whilst lost and out walking, sometimes late at night. This old chap would give the police putting lessons back at the station, whilst awaiting collection by a family member. The issues of ageing and the game of golf’s broad appeal are presented entwined within this short narrative.
Robert Hamilton is a writer, student of history, and a keen golfer. He is currently working on a collection of short stories, inspired by sport, but also dealing with what it means to be alive; to be titled She’ll Be Right Sport. He lives in hope of breaking 80.
History can tell us a lot about right now.
The more I delve into history, through my studies, and in my own reading, I am continually amazed at the relevance of it to current affairs. It is like we, as a race, are fated to repeat ourselves. Some do say that there are only a finite number of stories out there and our worlds are interwoven with these narratives. Language is a symbolic representation of recounted events and we reorder these events to make sense of them; thus creating a story.
It might be your story, involving how you were raised, what your parents were like, when you met your life partner, when you separated from him or her, maybe you didn’t, having children or not, getting older and so on. Alternatively, it may be the story of the Second World War, who started it, who suffered, who was victorious and who was defeated, what were the ramifications. Each story will not be an exact record of events; it will be a version of selected events ordered according to the interpreter. There is no truth, no unquestionable objective reality, in our stories and the stories from history; there is only an interpretation of events.
Autobiography is no longer, really, considered to be non-fiction, likewise memoirs, they are the stories we tell others about ourselves and aspects of our lives. As readers and human beings, generally, we love to read stories; to share a journey. The fact that these stories are not exact recordings of lives in real time does not bother us; we prefer the director’s cut, as it is usually far more interesting. Most of us tell stories about ourselves, at various times, recounting stressful events from the safe shores of memory. Often terrible, climactic occurrences become hilarious anecdotes when shared with family and friends. Our stories, when told, become a release valve for escaping pressure; anxieties loosen their hold.
History’s identities are most often long dead and so their stories cannot ease their psychic burdens, but culturally they can have a similar affect upon us, their descendants. Which is why it is important that we continue to seek to unravel the events of the past, using technologies and methodologies to inch ever closer to some approximation of what actually occurred. History is most often told by the victors and the generations that come after them. It is their version of events we are handed down and told, “it is the gospel truth.” Later comes the processes of revisionism and historians are most often at the forefront of that. Then the new views may filter into the arts, as in the case of Hilary Mantel’s Wolf Hall and how we now see Thomas More.
We love to learn things from stories, as the King James Bible proves, when all those allegorical stories were translated into the King ’s English by scholars and poets from Oxford and Cambridge; borrowing heavily from Tyndale’s earlier masterly effort, for which he was burned alive for.
My new book of Essays on Ancient History is now available on Amazon Kindle. If you have an interest in the stories which underpin our lives, the ancient events from the Greek, Roman and Hebrew worlds, I recommend you read it.
Foreword to God Is In The Way
I wrote this article out of a sincere desire to see humankind freed from culturally slavish attachments to religious traditions and beliefs, which see us harming each other and failing to acknowledge our own responsibility for the brilliant and the bad in our world. Time to grow up and say we made the our world the way it is; and that we invented our gods to bolster a serious lack of self esteem a very long time ago. Traditions can honour some good things, but they are not a guarantee of always being right; and they can hamper our growth and evolution. Mr Charles Darwin and many scientists before and after him are proof of this statement.
If you have a belief in god, I ask you to have more of a belief in yourself and your own divinity. With great power comes great responsibility; and if we all step forward and take the mantle, we will all bear that responsibility equally. There are serious inequalities in this world, mainly of a material nature, and much of the violence committed is due to this inequality; belief in god is a smokescreen used to fan the flames of self-righteousness when exacting retribution for this entrenched unfairness. We will never come to terms with this situation if we continue to focus on the sayings and doings of ancient gods and their prophets. It is time to mature as human beings, all of us, to stand up and say I am who I am, and this is my decision and my action; not the actions of my ancestors and not the decision of some invisible god.
I hope that you can take ultimate responsibility for who you are; and not hide in the history of who your forebears thought they were.
House Therapy – Find your way home is a book full of ideas and written to inspire some personal contemplation. Great thinkers and great writers are enjoined in the cause for more understanding of our human natures. What is the meaning of our home to each of us? Why is it the way it is in our lives? What does it look like inside and out? Find out what it all means!
Well written copy, can open windows to new ideas, and flick the switch to engender responsive action. The art of persuasion has never gone away, it has just changed form, countless times, like a chameleon. Communication remains the most important industry on this planet, at this time of our evolution. We speak across the globe, through a variety of channels, and yet still hope to touch a chord within the recipient of our message. Not just selling, but informing and occassionally inspiring.
Midas Word SpeakTruth
Who We Are
Robert Hamilton BA Ancient History Macquarie University 2014-2016
Sudha Hamilton Writer – Marketing Consultant – Chef – Graphic Designer
Melissa Hoptoun-Murray SEO Consultant
Rusty Shedd Web Designer
Zadie Nettleworth Social Media Consultant